B2B & Enterprise SaaS
Transformative solutions to streamline processes, improve productivity.
A unique crossroads of ingenuity and potential. It is here that audacious thoughts attain solid ground.
Together, we dare to tread upon uncharted territory, pioneering fresh pathways, and constructing a platform for new ventures that transcend the ordinary.
OUR Focus AREAS
D2C & Product-led growth
Exploring and executing strategies aimed at the future of commerce and empowering users to drive growth.
Generative AI
Leveraging our skills across product and data science to stimulate innovation & transformation.
Our Best Fit
Venture Studios
Collaboration is our ethos. We thrive on synergies with other Venture Studios, creating groundbreaking products together and driving shared success in the vibrant landscape of innovation and enterprise transformation.
Enterprise Innovation Teams
Join hands with our venture studio and let us help your Enterprise Innovation Teams turn visionary ideas into tangible, impactful products, fostering a culture of continuous growth, and driving the next wave of industry evolution.
Private Equity Groups
Amplify strategic growth and foster diversification and competitive differentiation. We help PE firms fuel the creation of innovative, high-performance products.
COLLABORATIONS & PARTNERSHIPS
In the heart of our endeavors, we find the essence of collaboration. It is the invisible hand guiding our success, a testament to the power of shared vision.
Select Collaborations
* The Chicago Bulls
* Eat Purely
* Lifepoint Health
* CCS Health
* KPMG
* Lotsa Helping Hands
* US Cellular
* Crafty
* Kindred Healthcare
* PowerNotes
* Gordon Food Service
* Theo
* Roll Call
* Hyla Mobile
* ApexMWD
Leadership
It takes a great team to venture into the unknown and create value from imagination.
Drawing on decades of experience in both enterprise and early-stage ventures, we are uniquely poised to stretch the boundaries of possibilities and seize opportunities.
Darren Marshall
Partner, Product & Design
Phyllis Lee
Partner, Growth
Matthew Leverton
SVP, Engineering
Dan Hallstrom, PhD
SVP, Data & Analytics
The Applied AI Journey is a Labs-based approach to exploring and building new ventures.
We're devoted to validating and shaping the most fitting solution, in predictable and repeatable ways.
Opportunity Lab
Market and org driven discovery, designed to uncover and unlock and explore potential of new Applied AI opportunities in 6 & 12 week cycles.
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Product Lab
Crafting solutions--Our product lab is a path to launch, with validated and viable AI & Data product MVPs. Generally executable is 2 and 4 quarter cycles.
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transformation Lab
Understanding and exploring the transformative potential of GenerativeAI, Data Science, and Automation to shape industries.
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Join an open session to explore & learn more
Office Hours • 9am - 5pm Monday-Friday
Office Hours • 9am - 5pm Monday-Friday
Office Hours • 9am - 5pm Monday-Friday
Office Hours • 9am - 5pm Monday-Friday
Office Hours • 9am - 5pm Monday-Friday
Office Hours • 9am - 5pm Monday-Friday
Office Hours • 9am - 5pm Monday-Friday
Sessions & OFfice hours
GEN AI OPen Sessions
Wednesdays
12-1PM CST
Darren Marshall &
PHYLLIS LEE
PHYLLIS LEE
Studio Partners @ HYRPGRPH
Exploratory Labs
On request
Darren Marshall &
Nick Mueller
Nick Mueller
Discussing the benefits of a labs-based approach, with a focus on Opportunity & Product Labs
GEN AI Workshop
On Request
3-4 Day Sprint
Darren Marshall &
Dan HAllstrom, PHD
Dan HAllstrom, PHD
Facilitating exploration with Generative AI
